But Will it Pass a Hand Check?
Thursday, January 31st, 2008A recurring theme in the 2008 link development panel was hand checks and the editorial nature of search, especially from Roger. Great article well worth a read. Thanks Rae!
Archive for January, 2008
A recurring theme in the 2008 link development panel was hand checks and the editorial nature of search, especially from Roger. Great article well worth a read. Thanks Rae!
Is Influencer Theory Garbage?
Thursday, January 31st, 2008Duncan J Watts recently published a study debunking the role of influencers in synthetic virtual worlds, then debunking them again by showing how ads spread through the online world. I think the problems with the thesis are machines do not have emotions most of the people spreading the ideas in his studies ...
Ranking Affiliate Sites vs Corporate Search Engine Marketer
Thursday, January 31st, 2008Recently a couple great videos from Gord Hotchkiss and Marshall Simmonds highlighted the corporate SEO field. Corporate SEO is about ensuring everyone creating or managing content has at least a base level knowledge of SEO and keyword strategy setting up general templates that are useful and optimized clearing away technological issues and ...
Microsoft AdCenter Affiliate Ad
Wednesday, January 30th, 2008I put a Microsoft AdCenter affiliate ad in the sidebar of the blog. I generally do not like putting too many ads on this site, but... their traffic converts well because it is such a clean source (no dirty clickfarm syndication partners) I recently fell in love with Microsoft's Ad Intelligence ...
Understanding & Visualizing Network Effects
Wednesday, January 30th, 2008When markets are healthy and growing that growth can hide major issues, but when the markets swing toward a loss the winners are separated from the losers. As the markets consolidate and the thin arbitrage opportunities fall away the market leaders own a much bigger piece of the market. The above ...
SEOMoz - your survey application is broken
Tuesday, January 29th, 2008I generally avoid taking any surveys and I should have really stuck to that, but somehow email from SEOMoz (or chance of winning iphone?) today convinced me to take their so called ‘SEO Industry Survey’. So what follows is complete waste of time - the survey has around 51 question ...
Do You Care About Google Glitches?
Tuesday, January 29th, 2008Some people are saying that Google #6 issue was just a glitch and not a penalty or a filter. And sure, according to Google's current classification, that change was a glitch. But lots of glitches have commonalities amongst the sites that were hit. Like many of the sites that got ...
Build a Brand. Own the Network.
Tuesday, January 29th, 2008VideoEgg announced $1.5 million in ad revenues over 5 months, which is not much when you consider that they have over 150 top widgets. You can use targeted widgets and gadgets to push things that are already valuable, successful, unique, or interesting outside of the social networks, but traditional advertising ...
eBay to Create a Quality Score
Tuesday, January 29th, 2008eBay announced they are planning on launching something like a quality score: John Donahoe will set out a plan to reward the company's best sellers with sales incentives and priority ranking in search results for auction items. "Sellers that describe items accurately, ship on time, and ship at a fair price will ...
New Tagline at SEO Book…
Tuesday, January 29th, 2008The old tagline a new chapter every day... was around for about 4 years and I figured a change was in order. The best I could come up with was Learn. Rank. Dominate. Do you like or dislike the new tagline? BTW, have been doing a bit of spring cleaning ...