Archive for April, 2008

META Keywords Don’t Matter According to US Court

Monday, April 28th, 2008

At Search Engine Land, Barry writes about how a US court has decided that META keywords don't matter -- they are "immaterial." The tip came from Eric Goldman's blog where he writes about a recent case that held a company...

More Webmasters Report Google Sitelinks, Few Problems Arise

Monday, April 28th, 2008

WebmasterWorld members are talking about receiving Google Sitelinks, and overall, most forum members who are impacted this way are obviously happy about the expanded link opportunities. Some are a bit afraid that their sitelinks may drop off (as a few...

Are Links from StumbleUpon Valuable?

Monday, April 28th, 2008

Over at WebmasterWorld, users are discussing the potential value of a link from social bookmarking site StumbleUpon. Is it worth trying to submit to or is it completely not worth the effort? Well, it depends on the content. Is it...

Click Fraud Rate Decreases Across Yahoo and Google, Says Click Forensics

Monday, April 28th, 2008

In the first quarter of 2008, Click Forensics announced that click fraud has decreased across Google and Yahoo to 27.8% (from 28.3% in Q4 2007). Is that a number to be worried about? As Barry says on Search Engine Land,...

Marc A Breaks Down Yahoo/MSFT

Monday, April 28th, 2008

Worth the early morning read...

Which Day Do You Make Most Your Google AdSense Income?

Monday, April 28th, 2008

A DigitalPoint Forums thread asks other Google AdSense publishers which day of the week, do they make the most amount of money with Google. Most say, Monday and Tuesday are their highest yielding days, while some say the weekends are....

Are Google’s Flight Results Paid?

Monday, April 28th, 2008

A search for flight results in the syntax of flight from A to B, i.e. fly jfk to sjc returns a Google OneBox result, that by default, links to Expedia but offers links to other travel search engines including CheapTickets,...

Yahoo Adds Circles To Local Search

Monday, April 28th, 2008

Last week Yahoo added a nifty feature to Yahoo Local Search. For example, let's say you are looking for the nearest ATM machine. You can type in ATM, and then your zip code. But you won't be shown the nearest...

Daily Search Forum Recap: April 25, 2008

Friday, April 25th, 2008

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web....

Look Who’s Buying “Brand Advertising”!

Friday, April 25th, 2008

What do you know about that. Brand Advertising on Google: It's Google, the master of direct response, neck in neck with Facebook. Innaresting. Thanks, Shank-mon!